Joseph Perla explains how Facebook’s business model is built on sand:
Eventually, though, and this might take a long time, but it is finite, everyone will have tried Facebook ads and know that they are useless. Eventually, after 10 million businesses have invested $1000 each, and Facebook has earned $10 billion in revenue in total, then they will have run out of new customers and their revenue will dry up. A useless product is never sustainable.
Last year was notable for a running theme on sustainability; both in the topics I was writing about and my decision not to make any flights as part of a 10:10 pledge to reduce my carbon emissions by 10%. This meant travel was based around the British Isles, and for the first time I visited all four constituent countries of the United Kingdom in one year.
Yves Marchand and Romain Meffre’s extraordinary photographs documenting the dramatic decline of a major American city.