Clearly communicating the fundamental aspects of your design at the different stages of a project can help you better communicate with clients, developers and your peers, ensuring your vision doesn’t get lost in the transformation from static comp to dynamic ever changing website.
I’m a huge supporter of the BBC, yet for many years I was unimpressed with much of it’s online output, where inconsistent design and poor implementation reflected badly upon one of our country’s greatest institutions.
The humble URL has been on my mind a lot recently.
With an escalating national debt, the talk at this months party conferences is of cuts to public spending and smaller, more efficient government. I believe one clear way of achieving this would be to introduce a single unified brand across government.
Monday saw the much anticipated reveal of the most significant identity to launch in Britain since that of the Millennium Experience in 1999; the logo for the 2012 London Olympic Games.